Twelve Filipino Fashion Brands Showcase at Milan Fashion Week
Last Updated on September 24, 2026 by Over Here Toronto
Twelve Filipino fashion brands are presenting their Spring/Summer 2027 collections in Milan this week as FASHIONPhilippines Milan 2026 returns for its second year.
The three-day exhibition opened on September 22 and runs through September 24, 2026, at Fondazione Sozzani on Via Enrico Tazzoli 3. The program takes place during the September edition of Milan Fashion Week and puts Philippine clothing, bags, shoes, and jewelry in front of buyers and fashion industry workers.
The 2026 program is led by the Center for International Trade Expositions and Missions, or CITEM. Fondazione Sozzani, the Philippine Textile Research Institute, Philippine Consulate General in Milan, Philippine Fashion Coalition, and LIT Fashion Consultancy also work on the project.
Readers can view the brands and their current collection materials through the official FASHIONPhilippines page. FASHIONPhilippines Milan 2026 official page
Which Filipino Brands Are in Milan?
The final exhibition includes 12 Philippine labels working across clothing, jewelry, bags, shoes, and accessories.
The brands are:
- Adam Pereyra Jewelry
- Bagasáo
- Calli
- Ched Studio
- Idyllic Summers
- Iñigo
- Jun Escario
- Orias
- Palengke
- Renz Reyes
- Viña Romero
- Ziv Rei Alexi
The group covers different parts of Philippine fashion. Adam Pereyra works with jewelry and Filipino goldsmiths. Bagasáo makes ready-to-wear clothing. Calli is known for hand-carved wooden bags, while Orias works with bags and footwear using natural materials and local craft methods.
Palengke, led by Paulina Dayrit and Jilliane Santos, works with familiar Philippine materials such as handwoven sacks and native weaves. Jun Escario brings a Cebu-based fashion label to the group, while Renz Reyes, Viña Romero, Ched Studio, Idyllic Summers, Iñigo, and Ziv Rei Alexi add their own clothing collections.
The Program Is About Business as Well as Design
FASHIONPhilippines Milan is not only a three-day exhibit.
Before arriving in Italy, the participating brands joined a longer development program. Organizers worked with them on collection planning, brand direction, pricing, wholesale work, production, and selling to buyers outside the Philippines.
An eight-member group of fashion professionals helped guide the brands. The group is led by Sara Sozzani Maino, creative director of Fondazione Sozzani.
Other mentors include Silvia Bertocchi of Fondazione Sozzani, Veronica Bertozzi of HIMco, former Le Bon Marché buying and sourcing expert Helena Boissonnas, showroom founder Matteo Del Cherico, consultant Marina Lyritzi, adviser Marzia Narduzzi, LIT Fashion Consultancy founder Tetta Ortiz-Matera, and stylist and lecturer Riccardo Terzo.
CITEM Executive Director Leah Pulido Ocampo said this year’s program gives more attention to what happens after a brand gets international notice.
“For 2026, we are developing a more strategic program that gives equal importance to creativity, business development, and long-term market access.”
That business focus follows lessons from the first Milan program in 2025.
Last Year’s Program Led to Paris Showroom Deals
FASHIONPhilippines held its first solo Milan exhibition in September 2025 with 11 Filipino labels.
That first group included Adam Pereyra, Bagasáo, Calli, Ched Studio, Idyllic Summers, Renz Reyes, and other Philippine designers. Several of those names returned this year.
Organizers say two Philippine brands from the first group later gained representation from separate Paris-based showrooms. Bagasáo became the first Filipino label represented by Tora Tora, a Paris showroom that works with independent brands.
The result matters because showroom representation can give a fashion label a more regular link to overseas buyers instead of ending its work after one exhibit.
Philippine Fashion Coalition President Jackie Aquino said brands also need to think about how they run their companies.
“The business dimension of fashion is paramount.”
Filipino Innovation Textiles Are Part of the Program
The designers also worked with Filipino Innovation Textiles, or FIT, developed by the Department of Science and Technology’s Philippine Textile Research Institute.
The materials use fibers from Philippine sources such as abaca, banana, pineapple, and bamboo. The program asks participating labels to work some of these textiles into new collections made for Milan.
The textile work links fashion design with another goal of the project: showing buyers what Philippine material development can offer alongside clothing and accessory design.
Last year’s designers also worked with FIT materials for their Milan collections. The 2026 program continues that part of the project while adding more work on sales, production, and overseas market plans.
Final Day Runs Through September 24
Fondazione Sozzani opened the exhibition on September 22.
Its official schedule lists public viewing from 10:30 a.m. to 4 p.m. on the first day, followed by an invitation-only opening program. The September 23 schedule ran from 10:30 a.m. to 7 p.m.
On September 24, the final day, the exhibition runs from 10:30 a.m. to 5 p.m. Milan time.
The venue is Fondazione Sozzani at Via Enrico Tazzoli 3, Milan, Italy.
View Fondazione Sozzani’s official FASHIONPhilippines Milan listing
CITEM lists FASHIONPhilippines as its main program for bringing Philippine fashion businesses to overseas markets. The agency has also brought local fashion labels to trade events and business programs in cities such as Paris and New York.
For the 12 brands in Milan this week, September 24 closes the exhibition itself. The larger goal continues after the doors close, as each label works to turn new contacts, buyer meetings, and lessons from the program into longer-term business outside the Philippines.
