Standard Bread Philippines Opens at SM Megamall on October 28
Last Updated on October 26, 2026 by Over Here Toronto
Standard Bread Philippines is set to open at SM Megamall on October 28, 2026, bringing a Korean bakery concept centered on freshly baked bread, signature French toast, and comforting meals to Mandaluyong City.
Located on Level 3 of Mega B, the bakery will hold its grand opening ribbon-cutting ceremony at 11:00 AM, followed by its public opening at 2:00 PM.
Guided by the message “Where Bread Stays Warm,” Standard Bread focuses on fresh baking, simple ingredients, and the everyday enjoyment of bread. Its Philippine menu also includes brunch favorites, salads, pasta, rice dishes, and coffee.

What to Expect at Standard Bread Philippines
Standard Bread goes beyond traditional bakery selections by pairing bread with a wider menu of meals and drinks. Guests can choose from French toast, savory dishes, salads, pasta, and signature coffee.
Some of the menu highlights include:
- Crème Brûlée French Toast — ₱380
- Eggs in Hell with Bread — ₱460
- Bulgogi Doenjang Risotto — ₱580
- Burrata Cheese Ragù Pasta — ₱540
These selections combine familiar bakery staples with savory dishes influenced by different culinary traditions.
Signature French Toast and Bakery Favorites
French toast is among the featured offerings at Standard Bread Philippines. The menu includes both classic-inspired and creative variations for guests looking for a sweet brunch option.
Additional selections listed in the media kit include:
- Maple Bacon French Toast — ₱480
- Matcha Berry Chocolate French Toast — ₱560
The bakery’s menu also features dishes designed for guests who prefer a savory meal alongside their bread and coffee.
More Menu Highlights to Try
Beyond its French toast selections, Standard Bread Philippines offers salads, pasta, rice dishes, soup, and coffee.
Here are more items listed in the supplied media kit:
- Thick-Cut Bacon Kimchi Rice — ₱450
- Avocado Salmon Salad — ₱490
- Spinach Cream Jambon Pasta — ₱520
- Ricotta Cream Cheese Tomato Salad — ₱420
- Truffle Mushroom Soup — ₱290
- Standard Spanner Signature Coffee — ₱220
- Standard Mocha — ₱200
The selection gives guests options for brunch, a light meal, or a coffee break. However, the brand notes that prices and product availability remain subject to final store confirmation.
The Story Behind Standard Bread’s Korean Origins
Standard Bread began with a focus on preserving the original value of bread through simple ingredients, careful preparation, and consistent baking.
According to the brand’s global overview, its baking concept includes preparing fresh bread every 30 minutes. This approach reflects its emphasis on freshness and the experience of enjoying bread while it is warm.
The brand also presents its story through Standard Bread Village, an imaginative setting inspired by different stages of a baker’s journey. Its locations include the secret kitchen in Dosan, the garden in Seongsu, the bakery market in Haeundae, the laboratory in Anguk, and the wheat field in Gwangju.
These settings form part of the brand’s storytelling and connect its bakery concept with the people, places, and traditions associated with bread.
Meet the Standard Friends
Standard Bread’s identity also includes the Standard Friends, a group of bread-inspired characters based on the bakery’s original recipes. Each character has a distinct personality that adds a playful element to the brand’s story.
- Tosik (Toast Bread): The dependable leader, known for thoughtful decisions and a step-by-step approach to solving problems.
- Chia Chia (Ciabatta): Brings playful energy to the group.
- Guette (Baguette): Confident and warmhearted.
- Baebae (Bagel): Loves attention.
- Camneu (Campagne): Enjoys quiet reflection.
Together, the five characters represent the warmth and personality associated with the bakery’s bread-inspired concept.
Where to Find Standard Bread Philippines
Standard Bread Philippines will welcome guests at SM Megamall in Mandaluyong City beginning October 28, 2026.
Here are the opening details:
- Location: Level 3, Mega B, SM Megamall
- Grand opening ribbon-cutting: October 28, 2026, at 11:00 AM
- Public opening: October 28, 2026, at 2:00 PM
- Philippine operator: TasteLab Inc.
- Brand message: Where Bread Stays Warm
Guests planning a visit should confirm menu availability and prices with the store, as the supplied media kit notes that these details may be subject to final confirmation.
A New Korean Bakery Concept at SM Megamall
With its freshly baked bread concept, French toast selections, savory meals, coffee, and character-led storytelling, Standard Bread Philippines is bringing a new bakery option to SM Megamall.
Its opening on October 28 will introduce local guests to the Korean brand’s approach to bread and its wider menu of meals and drinks.
For those planning to visit, the bakery’s Level 3 location in Mega B offers another option to consider when exploring the food selections at SM Megamall.
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